About Us - Shandong Ouruian Electric Co., Ltd.

Company Profile Company Culture Quality Control Office Environment R&D Honor Certificates

Company Profile

Shandong Ouruian Electric Co., Ltd., founded in 2013, is located in the Tai'an National High tech Zone at the foot of Mount Taishan Mountain. It is a national high-tech enterprise, a national specialized and new "little giant" enterprise, a national intellectual property advantage enterprise, a demonstration enterprise of China's industry university research cooperation and innovation, a single champion enterprise of manufacturing industry in Shandong Province, a demonstration enterprise of technological innovation in Shandong Province, a high-end brand cultivation enterprise in Shandong Province, a gazelle enterprise in Shandong Province, and an excellent enterprise of integration of industrialization and industrialization in Shandong Province. The company has a registered capital of 51.6 million yuan and covers an area of 40000 square meters. It specializes in the research and manufacturing of equipment such as permanent magnet motors, frequency converters, and electrical intelligent control systems.

Company Culture

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Company Objective

Create value for customers

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Company Values

Safe, efficient, honest, innovative

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Company Philosophy

Technology makes transmission simpler

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Quality Control

Equipped with 300+ sets of cutting-edge testing and production equipment, our facility maintains the highest industry standards. We hold China Compulsory Certification (CCC) and are certified in:

ISO 9001 (Quality Management)
ISO 14001 (Environmental Management)
ISO 45001 (Occupational Health & Safety)
GB/T 29490 (Intellectual Property Management)

Our innovative management system was honored as "Shandong Province Outstanding Brand Innovation Achievement"—a testament to our commitment to excellence in both technology and operational governance.

Office Environment

Honor Booth
Raw Material Exhibition Booth
Company Environment
Company Environment
Billiards Area
Chessboard Area
Reading Area
Children's Play Area
Sports Zone
Viewing Area
Reception Area
Ouruian Restaurant

R&D

As one of China’s earliest enterprises dedicated to the R&D and industrialization of low-speed high-torque permanent magnet synchronous motor systems, Ouran Electric has established itself as a leader in advanced electromechanical solutions.

Technological Leadership & Talent Pool

200+ employees, including 70+ Ph.D. and Master’s degree holders, along with senior engineers
Provincial R&D platforms:

Shandong Enterprise Technology Center
Shandong Engineering Research Center for Rare-Earth Permanent Magnet Motors

Municipal innovation hubs:

Taian Industrial Technology Research Institute
Taian Industrial Design Center

Collaborative R&D & Industry Influence

Strategic university-industry partnerships with Huazhong University of Science & Technology (HUST) and Shandong University of Science & Technology
20+ national and provincial R&D projects, funded by China’s Ministry of Science & Technology, Shandong Provincial Government, and MIIT
10+ prestigious awards, including:

National Science & Technology Progress Award (China’s highest honor)
China Coal Industry Science & Technology Award
China Machinery Industry Science & Technology Award

Contributor to 10+ national and industry standards

Core Competency: Independent R&D & Breakthrough Innovation

Ouran Electric excels in customized high-efficiency motor solutions, reinforcing our position as China’s trusted innovation driver in electromechanical systems.